I was expecting a more organized and structured video by EVO for “the car of the year 2012” more like MotorTrend’s Best Driver’s Car 2012 that was released a few month ago. This video is filmed more like a normal day at the track than like a Car of the Year 2012 by EVO video. In it, Tiff Needell and Dickie Meaden take ten hot 2012 cars and take them to a spin. The end result was expected no major surprises. The fact that Tiff Needell decides not to turn the traction control of the Huayra off while driving it around the track is also a bummer.
Introducing the Mazda2, sport edition. The small compact hatchback by Mazda. It features a 1.5 liters engine delivering 100hp and 98 ft-lbs of torque, just enough for a small trip around the city. But today, it is taking a small trip around the Wall of Death, a wood-paneled motordrome. The stunt was achieved thanks to the small size and light weight of the Mazda2, the centrifugal force and the expertise of “Dynomite” Dave Seymour of Demon Drome. Dave is a professional rider who has been practicing a century old extreme sport, riding the Wall of Death.
This ad actually shows how light and compact the Mazda is. The motordrome is originally designed for motorcycles to ride on it, not cars. But the Mazda was able to fit in the arena and perform the stunt. Dave took the car for approximately 8 laps on the wall, driving at 50 km/h while experiencing a 2.5g g-force. I really liked the ad, it was a good idea to combine the Mazda2 and “Dynomite” even though they come from totally different worlds. Mazda really tried a very challenging stunt/ad and succeeded. Hope the ad campaign is that successful as well. You can check the Making of “the Mazda 2 vs Wall of Death”.
Nick ‘Apex’ Brocha and Ernie Vigil are mounted on a pair of crackling Triumph Speed Triples – built by Roaring Toyz for the sole purpose of going sideways. Over the last year their quest to find the ultimate drifting playground has led them to the rolling hills of High Plains County. The only problem is the local authorities have had enough. Enter Police Officer Dan Brockett, the only man with the muscle to keep these two in sight. His 550 horsepower Ford Mustang Cobra was built for speed and he’s got a license to use it…