After the Italian Job, Mini is introducing a Special Edition of the new MINI Coupe: The Chinese Job edition. VW was the last sponsor of the tightest parallel parking competition that was won by the German Ronny Wechselberger who parked a VW Polo in a space measuring 26cm longer than that of his car. It is now the fifth time in the past two years, that the Guinness World Record title for the tightest parallel parking job is beaten. It is now in the hands of Han Yue, a Chinese driver who park drifted a MINI Cooper S in a space bigger by 15 cm than that of his car. Check out this IMPRESSIVE video!!
Introducing the Mazda2, sport edition. The small compact hatchback by Mazda. It features a 1.5 liters engine delivering 100hp and 98 ft-lbs of torque, just enough for a small trip around the city. But today, it is taking a small trip around the Wall of Death, a wood-paneled motordrome. The stunt was achieved thanks to the small size and light weight of the Mazda2, the centrifugal force and the expertise of “Dynomite” Dave Seymour of Demon Drome. Dave is a professional rider who has been practicing a century old extreme sport, riding the Wall of Death.
This ad actually shows how light and compact the Mazda is. The motordrome is originally designed for motorcycles to ride on it, not cars. But the Mazda was able to fit in the arena and perform the stunt. Dave took the car for approximately 8 laps on the wall, driving at 50 km/h while experiencing a 2.5g g-force. I really liked the ad, it was a good idea to combine the Mazda2 and “Dynomite” even though they come from totally different worlds. Mazda really tried a very challenging stunt/ad and succeeded. Hope the ad campaign is that successful as well. You can check the Making of “the Mazda 2 vs Wall of Death”.
This is one of the craziest car ads I have ever seen. Like Seriously?! A man wearing a wing-suit, wired to a Countryman and getting ejected from a cliff?! The 2013 MINI John Cooper Works Countryman is an amazing combination of power and handling. The 1.6 turbo engine delivers 211 hp and 207 lb-ft of torque. Combined with the All4 all-wheel drive system, the Contryman ends up to be the first and fastest MINI JCW with a four wheel drive system.
I’m not a big fan of the Juke but this small crossover by Nissan is having a big success specially in Europe. For people who want to “stand out” this is definitely the right car. It’s design is really fun and it has a big range of options to chose from. The Juke features an in-line 4 cylinder 1.6 turbo charged engine that delivers up to 188hp. The Juke is marketed as a small city crossover for everyday use. I guess this is why the Juke is available in Front Wheel Drive which is actually weird for a crossover. I really liked this ad by Nissan. It is very creative, it really implements the “Built to Thrill” slogan that Nissan is using to market its Juke.