Volkswagen Commercial: “The Force”

This famous VW commercial featuring Darth Vader was aired during the 2011 Superbowl. It was a real success cumulating almost 52 million views as of today.¬†Even though I like the ad, I find¬†that there is no insight behind it. VW were just showing us there new Passat through this ad, they weren’t trying to prove any point nor show us a particular advantage that this new 2012 Passat has over its competitors or its previous model.

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2 thoughts on “Volkswagen Commercial: “The Force”

  1. Pingback: VW commercial: “Crash” | The AdsGarage

  2. Pingback: VW SuperBowl Commercial: Get Happy! | TheAdsGarage

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