Huyndai Superbowl Commercial: Team

SantaFe 7 seater

Very nice and fun commercial for Huyndai’s 2013 Big game commercial. The idea is nice, the execution is brilliant and it is no secret that it is its 7 seater feature that draws first and foremost our attention in this commercial. Regarding the SantaFe it is the high end 4×4 of the lot. The GLS limited edition features a 3.3 liter V6 delivering 290hp and 252lb-ft of torque. The Less powerful edition, the Sport 2.0T is equipped with a 2.0 liter turbocharged V4 delivering 264hp and 269lb-ft of torque which is more that enough to drive your big family anywhere and in any weather condition. The new interior design of this SantaFe looks really good it is neat and clear and luxurious. Thumbs up to South Korean car manufacturers!!

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Audi Superbowl Commercial: Prom

Audi Superbowl 2013

Discouraged, no date on his prom night, his dad hands him the keys of his all new 2013 S3. The courage grew in the heart of the kid as he drove it to prom where he kissed the prom queen and got his ass kicked. Thus the slogan “Bravery is what defines us”. And because no super bowl spot can be without a hashtag these days, this one has #braverywins. Well I find that very lame specially for a superbowl commercial. I mean there is a TV show, “the transporter” in which a driver just drifts the 8 class all over the place to make sure that a package guests delivered on time. They could just have taken some footage from the show and it would have made a better superbowl commercial!!

Other than that, about the S6; it features a detuned version of Audi’s S8  twin-turbo 4.0 liter TFSI V8. Well maybe the engine is detuned but it delivers 420 hp and 406 lb-ft of torque which makes this sedan reach 100km/h in just 4.8 sec. Stunning performance and such a stunning car. Being the small sister of the S8 it has a lot of luxury materials inside the habitat like leather on the seats as well as on the steering wheel. It has adaptive air suspension for a more comfortable drive. In two words, what Audi calls “sporty elegance”.

Mercedes SuperBowl Commercial: Soul

CLA 250 Race

For this years Big Game, Mercedes decided to feature its most recent creation, the CLA 250. This gorgeous four doors coupe will feature a 2.0 litre in line 4-cylinder engine delivering 208hp and 258 lb/ft of torque. It will be available in front wheel drive, the AWD edition will be released later on this year. A sportier version, the CLA45 AMG, will be released celebrating the 45th anniversary of Mercedes. It is said that it will feature a twin turbo charged edition of the in line 4 delivering around 320hp. Looking forward. I love this car it’s design is amazing. The wonderful front grill will be also featured in the Class A AMG hatchback.

For this commercial Mercedes are focusing on the cheap price of this new smaller version of the CLS. The main idea behind the commercial is: Why would you sell your soul to the devil to get everything you ever wanted when you can have it at just 29.999$. The idea is not very innovative but the execution is well done. Usher, Kate Upton and Willem Dafoe are featured in this commercial. Why? It is a Big Game commercial!

Toyota Camry: “It’s Reinvented”

Toyota CamryIntroducing the Reinvented Camry SuperBowl commercial. It is offered in two choices of engine, a Base one powered by a 2.5-liter four-cylinder that produces 178 hp and 170 lb-ft of torque and a 3.5-liter V6 generating 268 hp and 248 lb-ft of torque. With this new design the Camry is moving back up to be a top choice for a midsize sedan. Both models are only available with front wheel drive and automatic transmissions. Regarding the ad, I find it meaningless. The insight behind the ad is really not clear.