Mercedes SuperBowl Commercial: Soul

CLA 250 Race

For this years Big Game, Mercedes decided to feature its most recent creation, the CLA 250. This gorgeous four doors coupe will feature a 2.0 litre in line 4-cylinder engine delivering 208hp and 258 lb/ft of torque. It will be available in front wheel drive, the AWD edition will be released later on this year. A sportier version, the CLA45 AMG, will be released celebrating the 45th anniversary of Mercedes. It is said that it will feature a twin turbo charged edition of the in line 4 delivering around 320hp. Looking forward. I love this car it’s design is amazing. The wonderful front grill will be also featured in the Class A AMG hatchback.

For this commercial Mercedes are focusing on the cheap price of this new smaller version of the CLS. The main idea behind the commercial is: Why would you sell your soul to the devil to get everything you ever wanted when you can have it at just 29.999$. The idea is not very innovative but the execution is well done. Usher, Kate Upton and Willem Dafoe are featured in this commercial. Why? It is a Big Game commercial!

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Toyota Camry: “It’s Reinvented”

Toyota CamryIntroducing the Reinvented Camry SuperBowl commercial. It is offered in two choices of engine, a Base one powered by a 2.5-liter four-cylinder that produces 178 hp and 170 lb-ft of torque and a 3.5-liter V6 generating 268 hp and 248 lb-ft of torque. With this new design the Camry is moving back up to be a top choice for a midsize sedan. Both models are only available with front wheel drive and automatic transmissions. Regarding the ad, I find it meaningless. The insight behind the ad is really not clear.