The Making Of: “The Dog Strikes Back”

Behind the scenes of “The Dog Strikes Back”, Volkswagen’s 2012 Big Game commercial that i shared on in my previous post. Impressive. That dog is a serious actor!

Volkswagen Commercial: “The Dog Strikes Back”

This famous VW commercial featuring “The Dog” was aired during the 2012 Superbowl. It was a real success cumulating almost 14 million views as of today. Really liked how they linked it to the previous Darth Vader, “The Force”, commercial. The 2012 VW Beetle gets a turbocharged 2.0-liter four-cylinder engine that produces 200 hp/207 lb-ft of torque. Its the same engine as the VW GTI. What I like about this new Beetle is that it is more “manly” in a way than its predecessor. The R version of this model is just gorgeous. The Golf R better start warming up it has a really good opponent here!! Check the making of this video in my next post.

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Volkswagen Commercial: “The Force”

This famous VW commercial featuring Darth Vader was aired during the 2011 Superbowl. It was a real success cumulating almost 52 million views as of today. Even though I like the ad, I find that there is no insight behind it. VW were just showing us there new Passat through this ad, they weren’t trying to prove any point nor show us a particular advantage that this new 2012 Passat has over its competitors or its previous model.