I mentioned several times the Fiat 500 on TheAdsGarage. You can check the reviews by typing “Fiat” in the search space that appears at the right top of the page. With this new commercial, Fiat is announcing there US Fiat 500 range: the Fiat 500, 500c Cabrio and the 500 Abarth. The way the idea of “immigration” is developed in the commercial is very original and unexpected. Regarding the grey 500 that appears at 0:48, reliable sources said that it could be the New Fiat 500T that is a range of 500 that is in between the regular 500 and the Abarth version. Apparently it will feature a 1.4 liters 130hp engine. Its going to have a sporty look. I’ll keep an eye on this 500T and let you know if it is gonna be produced or not. By the way, don’t worry no Fiat were harmed in the making of this video.
Introducing the Mazda2, sport edition. The small compact hatchback by Mazda. It features a 1.5 liters engine delivering 100hp and 98 ft-lbs of torque, just enough for a small trip around the city. But today, it is taking a small trip around the Wall of Death, a wood-paneled motordrome. The stunt was achieved thanks to the small size and light weight of the Mazda2, the centrifugal force and the expertise of “Dynomite” Dave Seymour of Demon Drome. Dave is a professional rider who has been practicing a century old extreme sport, riding the Wall of Death.
This ad actually shows how light and compact the Mazda is. The motordrome is originally designed for motorcycles to ride on it, not cars. But the Mazda was able to fit in the arena and perform the stunt. Dave took the car for approximately 8 laps on the wall, driving at 50 km/h while experiencing a 2.5g g-force. I really liked the ad, it was a good idea to combine the Mazda2 and “Dynomite” even though they come from totally different worlds. Mazda really tried a very challenging stunt/ad and succeeded. Hope the ad campaign is that successful as well. You can check the Making of “the Mazda 2 vs Wall of Death”.