Mini Commercial: Driving Dog

Driving DogWell this is not exactly a MINI commercial, it is a SPCA (Society for the Prevention of Cruelty to Animals) advertising campaign in collaboration with MINI. The mission of this association is to “encourage the humane treatment of all animals and to prevent cruelty being inflicted upon them”. The campaign is superb and very well executed. Three dogs were chosen according to their size and behavior to become “driving dogs”. After only a few weeks of training, the three dogs were up to the task!

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