Alfa Romeo Commercial: The 4C

Alfa_Romeo-4C_2014_frontThe mini supercar, it was labeled at the Geneva motor show were it was officially revealed to the public. The Alfa Romeo 4C marks the return of the brand to the world of lightweight sports coupés, an extraordinary event. When all the other supercar manufacturers were focusing on power delivery, Alfa Romeo decided to focus on agility. The power, delivered to the rear wheels, is provided by a 1.7 turbo 4 cylinder engine delivering 240hp and 258 of torque which is ok performance. The transmission is a TCT (Twin Clutch Transmission), automatic transmission which is being used on most of the cars available at this 83rd edition of the Geneva Motor show. With the small Giulietta costing around 45000$ in Lebanon the 4C is gonna cost a minimum of 75000$. So what is so special about this new Alfa Romeo coupés?Alfa_Romeo-4C_2014_rear

Well it weight: 895kg. You read it right, eight hundred and ninety five kilograms. Putting in mind that a Suabru BRZ weighs 1230kg, that is staggering. Because it’s so light, in power-to-weight terms, it has 268bhp per ton. That’s more than the lightest Porsche Cayman S (246bhp per ton), and even a base model 911 Carrera (253bhp per ton). Add that to a mid-mounted engine, it burns the 0-100km in just 4.5 seconds. This 240hp car promises to be very agile through the corners and fast in a strait line.4c side

I think that it is this agility aspect that is implemented in the commercial:it is so light that is cuts through air and is faster than the wind. A bit far fetched but I like it. Regarding the car itself, I loved it. It looks amazing, very sporty, very aggressive, yet so classy, so Alfa. The small painted Italian flags similar to Zonda’s ones on the side mirrors are a lovely detail. Its shape is very neat and beautifully drawn. Looking at the side of the car, the front bonnet and headlights reminded me of the 911 look. Well maybe it is just me. Any way, even with all of that said, and knowing that we are in the 21st century and that technology has evolved dramatically, I would still think twice before buying an Alfa. They had such amazing yet fragile cars in their history that I am still a bit reluctant. Still, I find this 4C, as Alfa Romeo mentions it at the end of the commercial, a “Pure Alfa Romeo”. I just hope that it won’t break down like a pure Alfa.

Ferrari Commercial: LaFerrari


Arriving at the Geneva motor show, everyone expected the P1 to be the only star of the show they were surprised to find 2 other, the Lamborghini Veneno and the LaFerrari, the new breed of the Enzo. Since the Venom is gonna be owned by only 3 persons on the planet, two Americans and a guy from Saudi Arabia we can forget about it and focus more on the two main rivals, the P1 and the LaFerrari. Ferrari-LaFerrari_2014 Front

Developed in 499 examples and in collaboration with the F1 Scuderia Ferrari team and drivers, Fernando Alonso and Felipe Massa LaFerrari is the fastest Hybrid production car ever build. It is equipped with a 6.3 liters V12 engine that revs to a maximum of 9,250 rpm and delivers 800hp combined to it, a HY-KERS electric motor with 163hp. This adds up to a total output of 963hp and 900 Nm of torque coupled with the F1 dual-clutch gearbox to the benefit of optimal weight distribution. The electric motor works in collaboration with the V12 making sure torque levels are high at low revs. The batteries are charged under braking (even hard braking with the ABS active) and every time the V12 produces more torque than required, such as in cornering. In the latter instance, rather than the being sent to the wheels, the excess torque is converted to energy and stored in the batteries.Ferrari-LaFerrari_2014_Back

The design of the car was achieved by putting an Enzo into a wind tunnel and fine tuning it. The chassis is made with no less than four different types of carbon-fibre. The seats are melted into it. It is the steering wheel and the gas and braking paddles that can be adjusted to fit the drivers dimensions.The seating position is very similar to the one in an F1 racing car: very low, close to the ground making sure the center of gravity of the car is as low as possible. LaFerrari benefits from an active and instantaneous aerodynamic system. Five flaps (two in front one in the middle and two at the back) located under the car and big rear spoiler generate downforce when needed without compromising the car’s overall drag coefficient.Ferrari-LaFerrari_2014 interior

LaFerrari? What sort of name is that? What is the next one gonna be called LaFerrari II or something? Replacing the famous Enzo and after 11 years of research, I think that a more interesting name for it could have been found. The over-all look of the car is fine but I have some problems with a couple of details. The front bonnet is and the back are very inspired by the Enzo, which is good. However the front lights and the rear ones are stolen from a 458 Italia, the side mirrors look like a mixed of the Mclaren MP-4 and the Zonda ones and why is steering wheel in sort of a square shape? For a successor of the Enzo I think it should have been more refined, it is not “magical” enough. I feel like the Ferrari team was so focused on the performance and tech stuff that they missed out a bit on the design phase. In case you feel like watching an Enzo drift on dirt, you can always click here. (The P1 will be reviewed and compared in another post later on).